Client Name
Roar Bikes - Branding
&
UX Design
About
Roar Bikes is a manufacturer of small run, contemporary bicycles sold exclusively from their own website. Roar Bikes currently has three models of bikes to purchase (Siamese, Sphinx, Bengal).
The overall approach to this design was masculine, simple and “straight-to-the-point.” It was meant to appeal to young millennial men who are not as interested in driving cars but are environment-conscious. At the same time, the brand wants to maintain that “badass” appeal to male audiences.
The project includes branding, user persona analysis, and UX design
for e-commerce main pages on desktop and mobile.
Software Used
Adobe XD, Illustrator, Photoshop
User Persona
Branding & Logo Design
Mobile Design
Desktop Design
Client Name
Roar Bikes - Branding & UX Design
About
Roar Bikes is a manufacturer of small run, contemporary bicycles sold exclusively from their own website. Roar Bikes currently has three models of bikes to purchase (Siamese, Sphinx, Bengal).
The overall approach to this design was masculine, simple and “straight-to-the-point.” It was meant to appeal to young millennial men who are not as interested in driving cars but are environment-conscious. At the same time, the brand wants to maintain that “badass” appeal to male audiences.
Software Used
Adobe XD, Illustrator, Photoshop
User Persona
Branding & Logo Design
Mobile Design
Desktop Design
Client Name
Roar Bikes - Branding & UX Design
About
Roar Bikes is a manufacturer of small run, contemporary bicycles sold exclusively from their own website. Roar Bikes currently has three models of bikes to purchase (Siamese, Sphinx, Bengal).
The overall approach to this design was masculine, simple and “straight-to-the-point.” It was meant to appeal to young millennial men who are not as interested in driving cars but are environment-conscious. At the same time, the brand wants to maintain that “badass” appeal to male audiences.
Software Used
Adobe XD, Illustrator, Photoshop
User Persona
Branding & Logo Design
Mobile Design
Desktop Design
